Tech & marketing trends presentations | Engage MarTech

Revitalising Our Brand and Revolutionising Digital Touchpoints

Written by Engage Martech | Dec 19, 2022 4:02:28 PM

At the 2022 Marketing Engagement Summit, EthosEnergy’s Marketing and Communications Director Jennifer Gibson took part in an exclusive interview, revealing how the company attempted to fix the foundation of its marketing department while simultaneously supporting the business. Jennifer addressed the issues that EthosEnergy discovered and how it developed its ‘Project Voyager’ strategy to revitalise its brand and revolutionise digital touchpoints. Moreover, she shared that the company has now completed the first phase of its rebranding journey and is moving into phase two.